CHEERS!
Where Tasting Becomes an Experience
Every pour tells a story.
From the agave fields to the distilleries of Jalisco, each tequila you taste is thoughtfully selected to showcase the craft, culture, and character behind Mexico’s spirit.
Whether you're a seasoned enthusiast or new to tequila, you'll be guided through each sip with insights that elevate your understanding and awaken your palate - all while having fun, making friends, and new memories.
A CURATED Journey Into the World of Tequila
Led by host Eric Bigelsen, your Tequila Times Tasting Experience is designed to deepen your appreciation of tequila through a curated blend of education, storytelling, and sensory exploration.
This is more than a tasting — it’s a celebration of Mexico, its heritage, its craft, and its spirit.
A DIFFERENT WAY TO TASTE TEQUILA
This is not a typical tasting.
Each experience is designed to help you understand tequila on a deeper level — from the agave fields of Jalisco to the traditions and stories behind each distillery.
You’ll walk away with knowledge, new favorites, friends, memories and an appreciation for Mexico’s spirit.
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MEET your Tequila Guy
Eric Bigelsen
Passionate about tequila and its heritage, Eric is dedicated to sharing his knowledge and expertise with enthusiasts. With decades of tasting and learning about tequila, Eric is the co-founder of Agave Idiots (a global tequila tasting club with over 70k+ followers and is a friend to many of the distillers and brand owners of tequila, and advises some of them.
Join him in an exploration of tequila
that will set you on your tequila journey.
TASTING JOURNEYS
Learn the craft. Taste the culture.
A curated tequila journey designed to bring Mexico to you — through taste, story & experience
Our experiences blend:
Education
Learn how tequila is made, the varieties, terroris, its culture, and taste profiles
Tasting
Explore a curated selection of premium tequilas
Culture
Hear the stories, traditions and the people behind each bottle
01.Private Group Tastings
A guided tasting customized for your group — ideal for clubs, organizations, charities/benefits, special occasions, or evenings with friends.
02.Corporate Events
Engaging immersive tastings ideal for small-to-mid sized groups for client relationship building, employee team building, and conferences.
03.Hospitality Programming
Enhance your guest programming with an authentic tequila journey on-site for restaurants, hotels, and resorts.
